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Tratex
A Road Sign Alphabet in the Making

Written, edited and designed by
Rikard Heberling & Jonas Williamsson

Tratex, the alpha­bet designed for Swedish road signs, is a defin­ing fea­ture of the coun­try’s public space. Its sober, geo­met­ric forms are woven into the every­day envir­on­ment. Behind the seem­ingly neut­ral design lies a layered his­tory. Draw­ing extens­ively on archival sources, this book traces the devel­op­ment of Tratex prior to its digital release and situ­ates it within the broader tech­no­lo­gical and social trans­form­a­tions of twen­ti­eth-cen­tury Sweden – a soci­ety increas­ingly organ­ized around the car. It also exam­ines the cri­ti­cism Tratex has faced over the years, along with the altern­at­ive alpha­bets pro­posed to replace it.

112 pages, 21 × 29.7 cm (W × H)
Lan­guage: English
ISBN: 978-3-9526076-0-2

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