Hans-Christian Pulver

During his apprenticeship as a typesetter in the early nineteen-sixties, Hans-Christian Pulver (*1941) came under the tutelage of Emil Ruder. He was admitted to Ruder’s advanced class for Typographische Gestaltung in 1964, launching a career as self-employed graphic designer in Switzerland and later Germany. He taught at Werkkunstschule Krefeld (Germany) for several years, and was a guest teacher at the National Institute of Design in Ahmedabad (India) and at Rhode Island School of Design in Providence (USA). At the Basel School of Design, Pulver taught typography in the type workshop from 1975 to 2003, extensively using the school’s repertoire of lead and wood types, among them Ruder’s Plakatschrift. LL Ruder Plakat is Pulver’s first foray into digital type design.

Anatole Couteau

Holding a BA in graphic design from École des Métiers d’arts et du Design Auguste Renoir, Anatole Couteau (*1997) completed the MA program in typographic design at ESAIG Estienne (2019), in Paris. In his MA thesis Emoji as Typography, he explored the relationship between ideogrammatic languages and typographic design, creating several fonts with unusual emoji shapes. Anatole started to work on LL Ruder Plakat after joining Lineto in 2020. In consultation with Hans-Christian Pulver, and based on Arve Båtevik’s digital interpretation of Emil Ruder’s design, he expanded on the project with a variable version, and created Ruder Plakat Maxi.

Arve Båtevik

After studying at Westerdals School of Communication in Oslo, Arve Båtevik (*1991) received an MA in Art Direction and Type Design from ECAL, where he produced an exhaustive comparative study of the geometric grotesk genre. He joined Lineto in Zurich in 2017, primarily focussing on LL Prisma and LL Supreme. In consultation with Hans-Christian Pulver, he worked on LL Ruder Plakat, later returning to his native Norway where he now runs his own practice with a strong focus on typography and type design. He recently set up Store Norske Skriftkompani, through which he publishes his own typefaces.